Marketing Manager
2016-11-25 17:18:36
Responsibilities:
1. Work closely with Dep. to understand global brand code and ensure consistency / accuracy in regional & local adaptation across all medium of branding communications.
2. Cost control as per annual/quarterly budgeted plan.
3. Local public relations' seasonal campaigns, i.e. press release, newsletters, press preview; Select and supervise public relations agency in managing media relations.
4. Define local social media plan, specifically for our official accounts on social media platforms.
5. Work closely with local e-Commerce team, CRM team to realise company omni-channel plan.
6. Channel marketing strategy for Retail and Wholesale stores by working closely with
Operations, Merchandising, Planning and Visual Merchandising teams.
7. Generate reports for marketing activities’ effectiveness and provide feedbacks for learning & improvement.
Requirements:
1. At least 5 years relevant working experience in fashion industry , Understanding the business value of developing seamless experiences across multi-channels.
2. Good interpersonal and communication skills.
4. Strong organizational, time management and project management skills; ability to work well under pressure and meet tight deadlines.
5. Shows business acumen, and the ability to come up with innovative ideas.
6. Good presentation skills.
7. Pro-active, creative, detailed mind, can-do attitude and able to work under pressure.